YOUR WORDS ARE YOURS
Privacy Policy
LAST UPDATED · SEPTEMBER 21, 2026
Nowdrops LLC (“Nowdrops,” “we,” “us,” or “our”) owns and operates the Emotionary mobile application and related services (“Emotionary,” the “Emotionary Services,” or the “Services”).
This Privacy Policy explains how we collect, use, disclose, retain, and otherwise process information when you access or use Emotionary.
Emotionary is a vocabulary and word-discovery application that provides users with words and their meanings. Users may choose how frequently they receive word notifications and may adjust available notification preferences.
This Privacy Policy applies to the Emotionary Services. Unless expressly stated otherwise, it does not apply to separate products, publications, websites, brands, applications, or services owned or operated by Nowdrops LLC that are governed by their own privacy policies.
Please read this Privacy Policy carefully. By using Emotionary, you acknowledge the practices described in this Privacy Policy.
01
Information We Collect
The information we collect depends on how you interact with Emotionary and which features you use.
We may collect the following categories of information.
A. Account Information
When you create or maintain an Emotionary account, we may collect information such as:
- name;
- email address;
- username or account identifier;
- login and authentication information;
- subscription status;
- account preferences;
- word and notification preferences; and
- other information you choose to associate with your account.
If you use a third-party authentication service, such as Sign in with Apple or Google, we may receive information from that service in accordance with your settings and the third party's privacy practices.
B. Subscription and Transaction Information
If you purchase a subscription or other paid service, we may receive information concerning your transaction, such as:
- subscription type;
- transaction identifier;
- purchase date;
- subscription status;
- renewal or expiration information; and
- limited billing-related information.
Purchases made through the Apple App Store, Google Play, or another third-party payment platform are processed by that platform.
We generally do not receive or store your complete payment card number when your payment is processed by a third-party payment provider.
C. Device and Technical Information
When you use Emotionary, we or our service providers may automatically collect certain technical information, including:
- device type;
- operating system;
- application version;
- device or application identifiers;
- IP address;
- language and regional settings;
- approximate location derived from an IP address;
- crash information;
- diagnostic information;
- network information; and
- similar technical data.
D. Usage Information
We may collect information concerning how you interact with Emotionary, such as:
- screens viewed;
- words or content viewed;
- buttons or links selected;
- session duration;
- frequency of use;
- feature engagement;
- notification interactions;
- referring information;
- errors and crashes; and
- other interaction data.
We use this information to operate, understand, improve, secure, and develop Emotionary.
E. Notification and Content Preferences
Emotionary allows users to receive vocabulary words through notifications and to adjust certain preferences regarding how frequently those notifications are delivered.
We may process your notification and content preferences as necessary to provide the experience you select.
You may also control certain notification permissions through your device settings.
F. Communications
If you contact us, participate in a survey, report an issue, request support, or otherwise communicate with us, we may collect your contact information and the contents of your communications.
02
How We Use Information
We may use information collected through Emotionary to:
- provide, operate, and maintain the Services;
- create and manage user accounts;
- provide vocabulary words, definitions, and related content;
- deliver word notifications according to your selected preferences;
- remember your account and notification preferences;
- personalize the Services where applicable;
- process and manage subscriptions;
- authenticate users;
- provide customer support;
- communicate with you regarding your account or the Services;
- send administrative, security, transactional, or service-related communications;
- analyze how users interact with Emotionary;
- understand which words, content, and features users engage with;
- improve existing features;
- research and develop new features and services;
- diagnose technical problems;
- detect, investigate, and prevent fraud, abuse, security incidents, and violations of our Terms;
- maintain the safety, security, and integrity of the Services;
- comply with legal obligations;
- establish, exercise, or defend legal claims;
- enforce our Terms of Use and other agreements; and
- carry out other purposes disclosed to you at the time information is collected or with your consent.
Where required by applicable law, we rely upon an appropriate legal basis for processing personal information.
03
Analytics and Similar Technologies
We may use analytics, diagnostics, and similar technologies to understand how Emotionary is used and improve its performance.
These technologies may collect information such as device identifiers, application interactions, session information, crash reports, notification interactions, and usage patterns.
Third-party analytics providers may process information on our behalf subject to applicable agreements and their respective privacy practices.
04
Advertising and Tracking
Emotionary may use advertising or marketing technologies depending on how the Services are configured.
If we use personal information for targeted advertising, cross-context behavioral advertising, or other activities that constitute a “sale,” “sharing,” or targeted advertising under applicable privacy laws, we will provide notices and choices as required by applicable law.
We do not sell personal information for money.
05
How We Disclose Information
We may disclose information in the following circumstances.
Service Providers
We may provide information to vendors and service providers that perform services on our behalf, such as:
- cloud hosting;
- data storage;
- authentication;
- payment and subscription infrastructure;
- analytics;
- application development;
- customer support;
- communications and notification delivery;
- security and fraud prevention; and
- technical infrastructure.
These providers may access information as reasonably necessary to perform services for us, subject to applicable contractual and legal restrictions.
Legal and Safety Purposes
We may disclose information if we reasonably believe disclosure is necessary to:
- comply with applicable law, regulation, legal process, or governmental request;
- enforce our Terms or agreements;
- investigate fraud, abuse, or security incidents;
- protect the rights, property, or safety of Nowdrops, our users, or others; or
- establish, exercise, or defend legal claims.
Business Transactions
If Nowdrops is involved in a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar corporate transaction, information associated with Emotionary may be disclosed or transferred as part of that transaction, subject to applicable law.
With Your Direction or Consent
We may disclose information when you direct us to do so, request a feature requiring disclosure, or otherwise provide consent.
06
Aggregated and De-Identified Information
We may create aggregated, statistical, or de-identified information from information collected through Emotionary.
For example, we may analyze aggregated information to understand which words, definitions, content, or features are most frequently viewed or used across our user base.
Where permitted by applicable law, we may use and disclose information that has been reasonably de-identified or aggregated so that it is not reasonably capable of being associated with an identifiable individual.
Where required by applicable law, we will maintain de-identified information in de-identified form and will not attempt to re-identify it except as permitted by law.
07
Data Retention
We retain personal information for as long as reasonably necessary to provide the Services and fulfill the purposes described in this Privacy Policy, including to comply with legal, accounting, security, fraud-prevention, and dispute-resolution obligations.
Retention periods may vary depending upon the type of information, the purpose for which it was collected, legal requirements, and whether you maintain an active account.
When information is no longer reasonably necessary, we may delete, anonymize, or de-identify it, subject to applicable legal obligations and technical limitations relating to backup systems.
08
Account and Data Deletion
You may request deletion of your Emotionary account and associated personal information through any account-deletion functionality made available within Emotionary or by contacting us at support@emotionarybook.com.
Upon receiving a valid deletion request, we will delete or de-identify personal information associated with your account as required by applicable law.
Certain information may be retained where reasonably necessary or legally permitted, including for purposes such as:
- complying with legal obligations;
- completing transactions;
- detecting or preventing fraud or abuse;
- maintaining security;
- resolving disputes;
- enforcing agreements; or
- maintaining records of privacy requests.
Residual copies may remain temporarily in backups until those backups are overwritten or deleted in accordance with our retention processes.
09
Data Security
We use administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no electronic transmission, application, network, or storage system can be guaranteed to be completely secure. Accordingly, we cannot guarantee the absolute security of information transmitted to or stored through Emotionary.
You are responsible for maintaining the confidentiality of your account credentials and should notify us if you believe your account has been compromised.
10
Children’s Privacy
Emotionary is not directed to children under 13, and we do not knowingly collect personal information from children under 13 without authorization as required by applicable law.
If we learn that we have collected personal information from a child in violation of applicable law, we will take appropriate steps to delete it.
If you believe a child has provided personal information to Emotionary in violation of this Privacy Policy, please contact us at support@emotionarybook.com.
11
Your Privacy Rights
Depending on where you live, you may have certain rights regarding your personal information.
These may include the right to:
- request access to personal information we maintain about you;
- request correction of inaccurate personal information;
- request deletion of personal information;
- obtain a copy of certain personal information;
- request information regarding our processing practices;
- opt out of certain types of targeted advertising, sale, or sharing, where applicable;
- limit certain uses of sensitive personal information, where applicable;
- withdraw consent where processing is based upon consent; and
- appeal certain decisions concerning privacy requests where applicable.
These rights vary by jurisdiction and may be subject to exceptions.
To submit a privacy request, contact us at support@emotionarybook.com or use applicable privacy controls within Emotionary.
We may need to verify your identity before completing certain requests.
We will not unlawfully discriminate against you for exercising applicable privacy rights.
12
California Privacy Notice
If you are a California resident, California law may provide additional rights concerning your personal information.
Depending upon whether and how applicable California privacy laws apply to Nowdrops and Emotionary, these rights may include the right to know or access certain personal information, request correction, request deletion, obtain information regarding categories of collection and disclosure, and opt out of certain sales or sharing of personal information.
Categories of personal information we may collect are described in Section 1 of this Privacy Policy.
The purposes for which we use personal information are described in Section 2.
The categories of parties to whom information may be disclosed are described in Section 5.
Where applicable, California residents may exercise their rights by contacting us at support@emotionarybook.com or through other methods we make available.
13
Other U.S. State Privacy Rights
Residents of certain U.S. states may have additional privacy rights under applicable state laws.
Where applicable, Nowdrops will honor legally required rights relating to access, correction, deletion, portability, targeted advertising, sale of personal information, profiling, sensitive information, and appeals.
The availability and scope of these rights depend upon your state of residence and whether the applicable law applies to Nowdrops.
14
International Users
Emotionary is operated by Nowdrops LLC in the United States.
If you access Emotionary from outside the United States, your information may be transferred to, stored in, or processed in the United States or other countries where Nowdrops or its service providers operate.
Data protection laws in those countries may differ from those in your country.
Where required by applicable law, we will use appropriate mechanisms for international transfers of personal information.
15
Third-Party Services and Links
Emotionary may contain links to or integrations with third-party websites, services, platforms, or applications.
This Privacy Policy does not govern the privacy practices of third parties.
We are not responsible for the privacy practices, security, content, or policies of third-party services. We encourage you to review their privacy policies before providing information to them.
16
Emails, Push Notifications, and Communications
Emotionary may send push notifications containing vocabulary words, definitions, or related content.
Where available, you may select how frequently you would like to receive these notifications and may modify your notification preferences within Emotionary.
You may also disable or manage push notifications through your device settings.
We may send transactional or administrative communications regarding your account, subscriptions, security, changes to the Services, or other service-related matters.
If you opt in to promotional communications, you may unsubscribe from marketing emails using the unsubscribe mechanism included in those communications.
Certain non-promotional communications may be necessary to administer your account and therefore may not offer an opt-out while your account remains active.
17
Do Not Track and Privacy Preference Signals
Some browsers and devices provide “Do Not Track” or other privacy preference signals.
Our response to these signals depends upon the technology involved and applicable legal requirements.
Where applicable law requires us to recognize a legally valid universal opt-out or privacy preference signal, we will process the signal as required by law.
18
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to Emotionary, our information practices, technology, or applicable law.
When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy.
If we make material changes, we may provide additional notice through Emotionary, email, or another appropriate method where required by law.
We encourage you to review this Privacy Policy periodically.
19
Relationship to Other Nowdrops Products
This Privacy Policy applies to Emotionary and the Emotionary Services.
Nowdrops LLC may own or operate other brands, books, publications, websites, applications, products, and services.
Information collected through those separate products or services may be governed by separate privacy policies or notices.
The fact that another product is owned, published, or operated by Nowdrops LLC does not automatically make information collected through that product part of your Emotionary account or Emotionary data unless we disclose such integration to you.
20
Contact Us
Emotionary is owned and operated by:
Nowdrops LLC
1401 Lavaca St
Austin, TX 78701
Privacy inquiries: support@emotionarybook.com
Support: support@emotionarybook.com
If you have questions about this Privacy Policy or our privacy practices, please contact us using the information above.